Explore Eldris insights: localization, multilingual strategies and tools

Welcome to the Eldris blog, your resource for going global. If you’ve been searching for ways to translate your website, choose the right languages or implement multilingual SEO, you’ll find answers here. Our articles combine practical advice, research and wit to help you navigate the world of localisation. On this page you’ll get an overview of our three blog categories, and you can jump into the posts with the highest conversion potential.

Why a blog about localisation?

Localization isn’t just about translating words; it’s about adapting your entire customer experience to another culture. This includes language, imagery, colour choices, payment methods, forms, compliance and SEO. Companies that invest in localisation achieve higher conversion rates and customer loyalty. However, the world of translation and internationalisation can be overwhelming. There are hundreds of tools and conflicting best practices. The Eldris blog distils this complexity into actionable insights.

Category 1: Localization Fundamentals

This category lays the groundwork. We cover essential concepts such as encoding, language tags, the difference between internationalisation (i18n) and localisation (l10n), and common pitfalls. If you’re just starting to plan a multilingual site, start here.

Featured post: Why multilingual websites are essential for global growth – In this article (see full post below) we look at market statistics and show how translation improves conversion. Manual translation can be costlytranslatepress.com, so we also introduce scalable alternatives.

Other articles in this category include:

• How internationalisation (i18n) differs from localisation
• Common mistakes in website translation and how to avoid them
• Key metrics for measuring localisation success
• The ROI of multilingual websites

Category 2: Multilingual Site Strategies

Once you understand the basics, you need a strategy. This category covers everything from selecting target languages to structuring URLs and implementing hreflang tags. We share case studies of brands that successfully launched multilingual sites and highlight lessons learned.

Featured post: Creating SEO‑friendly multilingual URLs & hreflang tags – Our in‑depth guide (see full post below) shows you how to structure your URLs, implement hreflang and avoid duplicate contentjetpack.com. It’s a high‑conversion topic because proper SEO directly affects traffic.

Other articles in this category include:

• Selecting target languages based on audience data
• Optimising site performance across regions
• A/B testing localised content
• Case study: launching a multilingual e‑commerce site

Category 3: Tools & Best Practices

Tools and best practices make or break localisation projects. Here we review translation plugins, management systems and emerging AI technologies. We also discuss how to maintain consistency across languages and ensure compliance with standards such as W3C’s internationalisation guidelinesw3.org.

Featured post: AI vs. human translation – when to use each – This post (see full article below) compares AI and human translation methods, using Jetpack’s classification of translation methods as a starting pointjetpack.com. It’s popular because it helps businesses decide on their translation approach.

Other articles in this category include:

• Top 5 translation management systems compared
• Keeping translation memory consistent across projects
• Choosing the right CMS for multilingual websites
• W3C i18n guidelines demystified

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CTA & Cross‑links

We encourage you to browse the featured posts below. If you decide you’re ready for a multilingual site, you can explore our Pricing or jump straight into a Free Demo. Our blog is designed to inform and convert, so each article includes clear next steps.